Senior Manager, Global Markets. North America

Job Locations US-New York
Posted Date 2 weeks ago(18/01/2023 14:51)
Job ID
# of Openings
Global Markets


IE University is seeking a qualified candidate to support our market development activities for The United States and Canada, based in New York City.


This position provides an exciting opportunity for ambitious candidates that excel in business development and relationship building in a B2C context.


The Senior Manager must be an advocate of technology usage to manage the candidate experience, and ensure the team is using the institutional tools provided to effectively manage the recruitment process, and market development actions generally.


Key Action Areas

  • Increase overall awareness of IE in North America
  • Plan, manage & implement business development and commercial activities for North America to promote IE’s Master and Executive Education programs
  • Increase the number of interested candidates in IE, thereby developing a healthy and steady pipeline of candidates
  • Develop new Sales & Marketing channels along with strategic partnerships with companies, institutions, associations to promote IE’s Master and Executive Education Programs
  • Benchmark competitors focusing mainly on their commercial activities and program offering
  • Coordinate with various IE departments to maximize the institution’s recognition
  • Reporting to the Regional Director on the activities in the region
  • Build a network of contacts to promote & strengthen the IE brand in the region
  • Participate in appropriate recruitment and enrollment activities, including: Fairs, local or regional presentations, training sessions, orientation programs, career days, etc.
  • Support the Regional Director in designing the marketing, branding & advertising strategy for IE Master and Executive Education Programs in North America
  • Support the Alumni Clubs, coordinate events for Alumni community in the region & identify new members of this growing community




Our ideal candidate has:

  • MBA or a Masters’ degree from IE, or other leading school.
  • At least 3 to 5 years of professional experience in marketing, communications, business development, and/or sales.
  • Business English is a formal requirement and Spanish is a plus.
  • Proven communication skills, entrepreneurial spirit and commercial drive.
  • Must exhibit strong teamwork capability and a positive customer-oriented style.
  • Strong analytical and numerical skills.
  • Must be strategic, innovative, creative, and embrace new approaches and technology.
  • Solution-oriented and a positive/can-do attitude.
  • US work permit is preferable.
  • The position requires frequent travel, especially around US and Canada.


What we offer:

  • Variable bonus dependent on meeting targets
  • 800 USD monthly towards IE’s health plan with United Healthcare/Oxford
  • Vacation days plus federal holidays & one-week winter break.
  • Paid personal & sick days.
  • Summer Fridays.
  • Annual Company Wide Retreat in Madrid, Spain.
  • An opportunity to be part of a leading higher education institution with a mission.
  • Work with and learn from a smart, fun team of highly passionate and dedicated people who all care about making a difference through international education.
  • We have a culture of fantastic people who all have a voice, who all matter, and who all make a difference. And so will you!


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